‘Project Amsterdam’. According to New York Magazine’s piece on Rupert Murdoch, that’s the name of his $15-million secret plan to defeat The New York Times. A very Bond villain-like name.
Next month, if all goes according to plan, the Journal will launch an eight-to-sixteen-page metropolitan section that will directly challenge the paper of record on its home turf.
This is fascinating. For the first (…) Continue reading.

